Comic Book Merchandising

When a comic book hero becomes famous, the natural inclination is to profit from it. The merchandising of comic book characters is such a venue. The advertising agencies are cognizant of that fact, and so are the comic book publishers. The merchandisings of movies are popular too. Star Wars is a prime example of that. The movie came first.

It became such a success that they sold posters and action figures of all the main characters, and a wide assortment of related materials. To put the merchandising power in perspective, consider George Lucas's Star War films. All six of the movies grossed almost three and a half billion dollars. The merchandising of the Star Wars totaled over nine billion dollars. After you consider that, they made Star Wars into comic books!

Comic Books And The Movies

The movie industry is abuzz with comic books being adapted to the full screen. Not only is it profitable for Hollywood to produce comic book characters, but for the comic book industry too. There have been low budget movies and television series based on the more popular comic books.

Usually the low budget movies do not fare well. The blockbuster comic book movies usually use well-known actors and the difference between the low budget movies and the high-end movies are palpable.

Comic Books And Graphic Novels

Comic books and graphic novels today represent a significant shift in how society is feeling. Society as a whole portends what direction we are headed. Comic book companies recognize that. The graphic novel is an extension of a comic book in that it conveys content as a whole verses segmenting it.

Graphic novels are typically longer in length and cater to a more adult audience since it deals with more mature content. If there is a mini series, in either Marvel or DC comic books, or it is well liked, they are more apt to put all the parts into one main book. That book is called the graphic novel.